This is the time of year we make resolutions. I have to lose weight. This year I am reading the Bible cover to cover. I am going to go deeper in my prayer life. These are resolutions that have been made and most often broken by February 1st. It seems it is very easy to state good intentions of a resolution, but very difficult to keep consistent in fulfilling those promises to yourself.
The same is true when it comes to changes to communication management of the church. There are limited resources of time and money so when something has to go, it often is the big ideas of how to improve how we communicate inside and outside our church walls. Before long we are back in the old rut of bulletin announcements, flyers and talking about things from the pulpit and then wondering why the response is the same as last year or worse. Click here for specific resolutions to help your church.